We’ve written before about how musicians’ filters are uniquely positioned to go viral given a significant number of followers who are looking to engage with creative content. Here, we at New Future Creative have compiled a list of 35 musicians who have custom Instagram effects available for their fans on their IG accounts. New unique strategies to drive follower interaction are becoming increasingly important as we work through 2020 and all the unprecedented challenges that it has us facing. They are powerful social media marketing tools for spreading awareness and engagement at the launch of a new song or album. Some of the biggest names in popular music and some up-and-coming artists as well have noticed the trend and taken initiative to have custom Instagram effects (aka IG face filters) made. You could consider Instagram effects for musicians as the new music video- a creative gift to your fans.
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